Published on June 30, 2023 | 3 Minute read
Melanie
Ortiz Reyes
Content Specialist
If you've already decided to list your property, you're probably wondering if putting in the extra effort of staging it is worth it. About 20% of the homes sold in 2021 were staged. Whether you're aiming for a quick sale at the best possible price or looking to showcase your home's full potential, we have some factors to help guide your decision.
Many listing agents now say home staging has become imperative for sellers in today's market, and the average cost to stage a 2,000-square-foot home is $2,400.
First Impression - When a home is staged, it looks more attractive and inviting to potential buyers. This can create a positive first impression, increasing the chances of the home selling quickly and for a higher price.
Improved Online Presentation - In today's digital age, most buyers start their home search online. Staging a house can significantly enhance its online presence and listing photos. In addition, professional photographs of a staged home can attract more attention and generate higher levels of interest from potential buyers.
Higher Perceived Value - Staging can make a home look more valuable and desirable to buyers. This can justify a higher selling price and potentially lead to multiple offers and a bidding war.
Accentuate Best Features - Staging can help accentuate the best features of a home, such as high ceilings, natural light, or a fireplace. This can make the home more appealing to potential buyers and help them envision themselves living there. Staging also helps buyers understand the possibilities and versatility of the space, mainly if a room's original purpose may not be immediately apparent.
Creates an Emotional Connection - Staging can help create an emotional connection between the buyer and the home, making it more likely that they will make an offer and follow through with the purchase.
Higher Selling Price - According to the National Association of Realtors, staged homes sell for an average of 17% more than non-staged homes. This can result in a higher profit for the seller.
Fast Sale - Staged homes often sell faster than non-staged homes because they are more attractive and appealing to buyers. Staging sets a property apart from the competition. In a crowded real estate market, a staged house stands out and leaves a lasting impression on buyers.
Overall, it's excellent to stage your home when listing it for sale. While staging a house does involve some upfront costs, it is often seen as an investment with the potential for a higher return. In addition, the improved presentation and increased buyer interest may lead to a faster sale and possibly a higher sale price, offsetting the staging expenses.